Design for the Esprit x Opening Ceremony Pop-up shop.
Merging physical laws and aesthetic values. By setting out a dogmatic set of rules, we could justify radical gestures. Every three-dimensional shape in the room derives from a flat rectangle – we cut out the pattern of stripes and squares in the same way an origami artist folds paper.
All the stripes were kept the same width to create a union between the shapes. We wanted to create a play of colour and shape that invites and attracts while keeping in mind the functional requirements.
The material is unique because it absorbs light and diffuses it, resulting in a transformation of the ambient lighting and the material itself. The material puts a filter on reality, making it look cloudy even though it’s fully transparent.
Photography: Team Peter Stigter